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Founded by heart attack survivor and beauty veteran, line relies on silicones to increase hydration and reduce collagen production, discomfort.
November 4, 2021
By: Christine Esposito
Editor-in-Chief
ESTAS Beauty—which stands for “Every Scar Tells A Story”— is a new brand addressing the needs of skin with scars. Founded by heart attack survivor Cristina Beltran and beauty veteran Alejandra Thompson, the new luxury solution is designed for the more than 100 million people who obtain scars every year. Of those, more than half acquire their scars from surgeries. “Developing this line was extremely important to me, as I know first-hand the insecurities around having a scar and t...
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